Digitizing Agent Digital Kit
Social Media Management
Community Manager
Digitization solution category to which it belongs: Social Media Management.
Description: Promote your company by managing its social media profiles using different strategies such as follower management, periodic content publishing, profile optimization, editorial calendar, and others.
Beneficiaries: Segment I, II, and III companies from all productive sectors located anywhere in the country.
Solution Price
The price of this solution can range from €1,000 to €5,000 per year per social network, depending on the company’s needs.
Amount of aid – €2,500
The maximum grant that can be received for social media management is €2,500.
Features and Services
The social media management service provided through the Digital Kit has the following features.
- Social Media Plan Development of a strategic plan to promote your brand, product, or service through social media to reach your target audience and gain customers, followers, and retain them.
- Social Media Monitoring Periodic monitoring will be carried out to understand the results of the actions carried out on social media, verify engagement and compliance with defined objectives, and make data-driven strategic decisions.
- Network Optimization/Social Media Audit Optimize the actions of the different networks to improve their performance, impact, and reach.
- Social Media Management We will conduct a study to determine the most appropriate social network based on the product, service, target audience, and probability of achieving objectives to focus the strategy on an optimal social network.
- Publication of weekly posts The following will be developed: A strategy that will establish the optimal timing, quantity, days, and times for posting throughout the month, with a minimum of 2 to 8 posts per month depending on the established goals.
Percentage of execution associated with the phases
- First: 50%
- Second: 50%
Maximum amount of aid
The company may receive a maximum grant of €2,500 depending on the number of employees.
- Companies with 0 to 2 employees: €2,000
- Companies with 3 to 9 employees: €2,500
- Companies with 10 to 49 employees: €2,500
